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How to
find the best car insurance for your family
Family car
insurance is what keeps most car insurance companies in
business. The cars tend to be sensible and built more
for comfort and space, rather than speed and show;
drivers tend to be over 25 and therefore past the
sometimes reckless driving years. Plus; there are few
things that will make a driver more careful on the road
than the knowledge that the safety of the family is in his
or her hands.
Consequently, given a reasonable driving record and
provided the family lives in a fairly safe neighbourhood
most insurers are more than happy to welcome drivers
like this as clients, secure in the knowledge that once
they have them on board they are likely to stay as
customers for some years to come.
The problem, from the insurance company's point of view,
is that there is a lot of competition for this type of
business; good news for the customers of course because
in order to attract them a lot of companies are prepared
to offer very attractive initial discounts to those
motorists who are prepared to leave their current
insurers and join them. Once the first year has passed
however renewal premiums almost inevitably move sharply
upwards, and an astute motorist keeps a wary eye on
this. One of the clever ways in which many insurers
avoid the risk of clients accepting substantial initial
discounts and then leaving at the end of the year for
another discount with another company is to persuade
them to pay yearly by direct debit; this is just another
form of 'inertia selling', and relies on the fact that
something like 80% of motorists will just accept renewal
premiums year after year, without checking any other
offers. This can be very costly, since there is almost
inevitably a better price available elsewhere, so the
moral is to refuse to agree to direct debits and check
other options every year rather than allow the current
insurer to charge pretty much what they wish.

It is very rare
that insurance premiums remain the same throughout the
year, most insurers run special offers but it can be
extremely tiresome getting one quote after another and
this is why price comparison engines have become so
popular, because you will be able to find the lowest
quotations, including any current introductory bonuses,
that are available to you on the particular day that you
run a search. Things are not always the way they appear
to be however; many of the bigger price comparison sites
are in fact owned by insurance companies themselves, and
they would not be human if they did not present their
own products in a good light! Quotezone however have a
completely independent search engine which can provide
you with quotations not only from the some of the
biggest insurers in the UK but also from many of the
smaller and more specialised companies, all of whom
would be delighted to attract more family car insurance
business.
Is life getting too serious? Check here for a spoof on
short term car insurance
Copyright Carol Faulkner 2011 All Rights Reserved |